| For many months, LIRS communications
has provided strategic support for the refugee resettlement
crisis. The goal is to increase community awareness and marshal
grass roots support. In May we coordinated
a national and local media event for Refugee
Council USA and produced materials for local affiliate
use, generating at least 26 print feature stories and editorials
plus TV and radio interviews on the continuing refugee resettlement
crisis.
For Labor Day, LIRS communications worked
with to generate positive media stories of refugees in America’s
work force and to recognize the employers who hire them. LIRS
provided the activity idea and support materials needed for
the activity. Some 20 LIRS affiliates identified successful
employees and employers willing to participate and coordinated
media visits and feature stories on or around August 28. If
you saw or heard a refugee-oriented Labor Day story—TV,
radio or print—think LIRS! |
